As more restaurants and cafes add plant-based offerings to their menus throughout the country, an ever-growing number of Indians and others will have more chances to try this new generation of plant-based food, which is cruelty-free, tasty, nutritious, and highly appealing on the ground of health, environmental concern or compassion for animals. Mock meat keema pao, tofu bhurji, tofu butter masala, vegan tacos, coconut milk latte, coconut cappuccino, and more delicious offerings are now available at a host of cafes and restaurants in Dehradun. I feel lucky in being able to see and taste the change, in menus and perspective, in my hometown. Other cafes in Dehradun that have also joined the global movement toward serving more plant-based dishes are 3 Pine Cafe, Dreamhouse Cafe and 70 Percent Cafe. More recently, the Salvus Hotel Group in Rishikesh committed to replacing 30% of its animal-based dishes with plant-based alternatives in an effort to reduce animal cruelty. In 2020, Dehradun's Maya A Cafe committed to replacing 30% of its meat, dairy, and egg-based menu items with delicious plant-based dishes by 2022. Recognizing the positive public health and animal welfare benefits of this shift, Humane Society International/India, works to support food businesses and culinary institutions through our culinary training, advice for recipe development, and educational awareness outreach. And the HoReCa (Hotels, Restaurants, and Cafes) industry has moved swiftly to tap into this lucrative trend and meet the demand.Īlso Read: Weight Loss: Add These Protein-Rich Snacks To Your Plant-Based Dietįrom launching all-vegan menus to offering plant-based ingredient alternatives in traditional dishes - cafes and restaurants in tier I & II cities like Delhi, Dehradun, Rishikesh, Chandigarh, Hyderabad, and Bangalore are bringing sustainability to the table. Reports suggest that there's been increasing curiosity about alternative proteins and plant-based diets-and a greater willingness to experiment with them, especially after the pandemic. More than ever, consumers now want to eat healthier food - for themselves and the planet. The simple answer is that it's a shift in public attitudes and values that's been powerfully influenced by consumer behavior and conscious eating habits. So, what's the deal with this sweeping trend that's taking India's food industry, food-tech startups, and investors by storm? And what has it got to do with World Food Day, celebrated on October 16 every year to commemorate the founding of the United Nations Food and Agriculture Organization and its anti-hunger and food security mission? There's been a visible change not just in the range of food choices in my community but throughout India's (roughly) $30 billion food industry too. Fast forward to today, and I'm sitting at a quaint little cafe offering vegan pizzas, tofu butter masala and coconut milk cappuccino. The same was true in most regions of India. In the small hamlet, I hail from Dehradun where words and phrases like 'plant-based' 'alternative protein' or 'vegan cheese' were alien concepts a decade back.
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